Giant Bear Brings Families Together For Christmas

When KRAFT decided to launch a campaign that connects families for the holidays, they used a big, giant, bear hug to do it. This super cute way to share the love started with two large teddy bears set up in two separate cities in Canada.

Each teddy bear came with a camera and the bowtie in each bear would light up when the opposite bear is being touched. This was the perfect way to connect families who could not be together for the holidays and it will absolutely warm your heart to see these special moments.

But I think it's the surprise at the end that really god my tears flowing. I'm so glad each of these moments were caught on camera. What an amazing idea from KRAFT!